February 11, 2018
First Broadcasting, then Narrowcasting … now it’s time to think about ‘Onecasting’!
With a world with an insatiable appetite for video content* … it makes sense to make video an integral part of your marketing mix. What doesn’t make sense, is placing video in a cluttered environment. Perhaps it’s time to think about Onecasting? Futurist John Naisbitt published a ground-breaking book Megatrends back in 1982 with predictions for our future, based on extrapolating past trends into…Read More